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COMPO EXPERT Polska has announced a market push in the segments of specialty fertilizers and biological solutions. During a meeting with its Authorised Distributors, the company’s management board reviewed the continuing growth in sales and presented a strategy to diversify channels for reaching farmers, built on technical advisory services and tools supporting fertilisation decision-making. In this way, the company aims to respond to changes in cropping patterns and the growing demand for precision agriculture.
On 18 February, a meeting was held in Tarnów between Piotr Chełmiński, Management Board Member of COMPO EXPERT GmbH, and Ralf Vosskamp and Sinan Incegoz, Directors at COMPO EXPERT GmbH, and the group of Authorised Distributors operating across Poland. The event was hosted by Sławomir Zając, President of COMPO EXPERT Polska.
‘Our goal is not only sales, but above all a tangible increase in the
efficiency of agricultural production among Polish farmers. The meeting with
our Authorised Distributors confirmed that we share a coherent vision for
growth and are ready for new market challenges and changing consumer
expectations,’
said Sławomir Zając during the
meeting.
The meeting provided an opportunity to summarise sales performance for the past season and to present plans for the future. Representatives of COMPO EXPERT Polska presented data on the effectiveness of commercial activities, confirming a steady increase in the brand’s market share in the segment of specialty fertilizers and biostimulants. Distributors also had an opportunity to exchange experiences and discuss best practices in supporting modern agriculture.
A key point of the agenda was the announcement of a new market opening. COMPO EXPERT Polska plans to intensify its activities in previously underpenetrated market segments, with a particular focus on further diversifying channels for reaching farmers. Together with partners, the company also discussed opportunities arising from the changing structure of crop acreage and the increasing demand for precision and biological solutions.
As part of its further development priorities, COMPO EXPERT Polska will focus on:
COMPO EXPERT thanks all Authorised Distributors for their fruitful cooperation and commitment to developing the brand in the Polish market.